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New beer flavored Jelly Bean from Jelly Belly

Updated: Thursday, January 23 2014, 02:36 PM CST

Jelly Belly is debuting it's newest creation: beer-flavored jelly beans.

The company says the new flavors took three years to perfect.

"Beer has been a highly-requested flavor by consumers for decades," the company said in a press release.  The company decided to go with a Hefeweizen-inspired ale flavor, to pay homage to its German ancestry. 

The candy does not contain any alcohol.

"Beer connoisseurs will find the flavor profile to be clean with notes of wheat and a touch of sweetness," the press release said.

The flavor will be available throughout the world in early 2014.

Draft Beer is the latest in a long line of flavor innovations. The company first created a non-alcoholic gourmet flavor in 1977 with the Mai Tai flavor. Since 1977, the company has created several more flavors including Blackberry Brandy, Strawberry Daiquiri, Piña Colada, Margarita, and Mojito.

For more information, follow this link:

New beer flavored Jelly Bean from Jelly Belly

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